Supporting Entrepreneurs and Creating Economic Opportunities Worldwide
Since it was founded in 1999, Alibaba Group's core mission has been to make doing business easy for the world's businesspeople. With millions of registered users from more than 240 countries and regions, Alibaba Group's e-commerce properties are creating grassroots economic opportunities for entrepreneurs. By giving small- and medium-sized businesses cost-effective platforms to market their products and services, Alibaba Group is playing a leading role in creating jobs and connecting people in China and around the world.

Corporate Social Responsibility Activities
Alibaba Group believes that setting an example as a responsible corporate citizen first starts at home. By building a strong company culture based on Alibaba Group's shared values, the Group strives to ensure that its employees and subsidiaries are aligned in positively impacting its customers, fellow employees and local communities.

In addition to our own internal processes, Alibaba Group accepts its unique responsibility to share ideas with and positively impact the millions of registered members in its global business community. Highlights include:

Talent Incubation
In July 2009, Ali-Institute began to operate under a commercialized model to more effectively incubate talent needed by enterprises seeking to upgrade themselves, create employment opportunities, promote e-commerce knowledge and set a new standard in the e-commerce industry. It provides e-commerce and management training and education services for small businesses and individuals in China through both offline learning centers and an online learning platform.

AliFest - Alibaba Group's Annual Summit for Entrepreneurs
Each year, Alibaba Group organizes AliFest in Hangzhou, China. As many as 10,000 businesspeople attend the event to engage in dialogue and learn from the experiences of other entrepreneurs who use the Internet for business and trade. The event culminates in an award ceremony, in which the "Top 10 e-Business Champions" are recognized for their contributions to e-commerce and the community.

West Lake Summit
First organized by Alibaba.com in 2000, the West Lake Summit brings together businesspeople, government officials and industry leaders to discuss ways that all stakeholders can work together to advance the Internet industry and e-commerce. The most recent West Lake Summit included speakers from leading global Internet companies and featured former US President Bill Clinton as the keynote speaker.

Community Volunteerism
Alibaba Group encourages employees in its Group companies to become active in community service programs. The Group regularly facilitates opportunities for its employees to get involved in community activities and philanthropic programs.