Zeng Ming
Chief Strategy Officer, Alibaba Group
Non-executive Chairman, Tmall.com



Zeng Ming has been chief strategy officer of Alibaba Group since January 2008. He joined the company in August 2006 as executive vice president of strategy, and served as acting president of China Yahoo! from November 2006 to December 2007. He was appointed non-executive chairman of Tmall.com in June 2011.

Zeng Ming brings a broad range of academic and practical business experience to Alibaba Group. Prior to joining Alibaba, Zeng Ming served as a professor of strategy at Cheung Kong Graduate School of Business in Beijing, China. Between 1998 and 2002, he was a faculty member at INSEAD.

Zeng Ming has conducted extensive research on e-commerce, growth strategies of Chinese companies, the competition and cooperation between Chinese and multinational firms, and how the emergence of Chinese competitors is changing global competition. He has been working closely with leading Chinese companies including Haier, Legend, TCL and Alibaba, among others. His case on Haier's acquisition strategy won the prestigious Pedro Nueno prize of the 2000 European Foundation for Management Development (EFMD) Case Competition, and is widely used in business schools.

His article "The Hidden Dragons," which analyzed the globalization strategy of Chinese firms, is one of the most cited articles in Harvard Business Review. "Winning by Strategy," which was published in 2004 in Chinese, is the bestseller among business books in China. His book "Dragons at Your Door: How Chinese Cost Innovation is Disrupting Global Competition" by Harvard Business School Press, is one of the first books that systematically investigate the global impact of emerging Chinese multinationals. He has also done research on the management of strategic alliances and foreign market entry strategies.

Zeng Ming has published widely in the world's top management journals, including Academy of Management Review, Organization Science, Journal of International Business Studies, Harvard Business Review, Sloan Management Review and California Management Review. His research has been highlighted by The Wall Street Journal, The Economist, CNBC and BBC.

He obtained his doctorate in international business and strategy from University of Illinois at Urbana-Champaign, USA in 1998, and his bachelor's degree in economics from Fudan University in 1991.

 

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