Entrepreneurs 鈥� Doing Business after the Olympics
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Oscar De La Hoya
This lethal lightweight rose to international stardom when he won the gold medal for the U.S. boxing team at the Barcelona Olympics in 1992. He has since founded Golden Boy Promotions, a firm that promotes boxers and fights. Thanks to his company, De La Hoya wins even when he loses, as he did against Floyd Mayweather at the MGM Grand in Las Vegas in 2007. No matter: Golden Boy still brought in $43 million for promoting the fight (and for the boxer's 36 grueling minutes in the ring).
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