4 Ways to Boost Franchise Sales
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Source: Entrepreneur.com
3. Slashing prices is not the answer--helping customers spend money more easily, is. Discounting is a zero-sum game, and eventually, if you condition your customers to depend on sales and coupons, your business will be slower to rebound when things turn around. I recommend spending time where people are spending money. For instance, I was recently picking up something for Mother鈥檚 Day at a store.
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