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Source: Entrepreneur.com
5. Use unique page titles on every page. We're talking about those words that appear in the bar across the very top of the browser window. Boring, maybe, but they're important. Even if users don't notice them, search engines do--and they're sticklers. "If you have 10 pages on your site and they all say ABC Business," Wilke says, "search engines are not going to see them as different." That affects your search ranking. And make sure the title at the top matches the content on the page--it matters, even if it doesn't seem like it should. You don't need to hire a great writer to help with this project. The about page title should look something like this: ABC Business - About Us. The media page: ABC Business - Press Room.
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