5 tips to make sure you get paid and keep the cash flowing. When customers are suffering job loss, housing loss and the rising price of everything, small-business owners need to ensure they still get paid. In a down economy, should entrepreneurs be tougher when accounts become late or past due?
Roy Spence explains why entrepreneurs are the key to our economic future. Roy Spence had two choices when he launched his advertising agency many years ago: He could build something he thought would make him a lot of money, or he could build something that would enrich his life.
Entrepreneur.com expert columnist and marketing guru Mark Stevens addresses the most common marketing questions and fears new business owners and would-be entrepreneurs face as they start up in a sluggish market. The solutions he offers are both time-tested and cutting-edge--ensuring you'll land at the top by the time this sour economy turns sweeter. Learn how to measure your ROI, when and how to devise new marketing strategies to replace ones that don't work and how to gain more market share over your co
Never stop thinking about marketing--it's the best way to grow your business. Entrepreneur.com expert columnist and marketing guru Mark Stevens addresses the most common marketing questions and fears new business owners and would-be entrepreneurs face as they start up in a sluggish market.
Arriving June 19 on AT&T's cellular network, Apple's iPhone 3G S (short for "speed") is guaranteed to turn heads. Thank the handset's sharper 3MP digital camera, enhanced 7.2Mbps high-speed wireless connectivity and new voice-controlled dialing and music playback functions. But as entrepreneurs will soon realize, the 16GB ($199) or 32GB ($299) device...
I recently met an entrepreneur who told me her startup needed a website. When I asked why, she said, "Because every company has a website, so why should mine be any different?鈥� When I pressed further and asked what end the website would serve, she paused, looking a little puzzled, and said, 鈥淲ell, I don鈥檛 know--you tell me."
Savvy entrepreneurs are looking to social media as another way to market their businesses. Twitter grew 3,000 percent in April. Facebook hosted 61.2 million visitors in March. LinkedIn counts 20 million users worldwide.
Apple's newest smartphone might change the way entrepreneurs do business. Arriving June 19 on AT&T鈥檚 cellular network, Apple鈥檚 iPhone 3G S (short for 鈥渟peed鈥�) is guaranteed to turn heads.
A shopping strategy for entrepreneurs and the unemployed. Last week, insurance giant UnitedHealth Group announced a new program that lets individuals pay for the right to buy insurance in the future.
The iPhone app has created a new kind of entrepreneur. After just nine months, Apple announced recently that its iPhone app store had topped a billion downloads. The apps run the gamut from brilliantly utilitarian to blatantly absurd.