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Right now, the internet accounts for one third of the typical media day for all U.S. adults. Consumers spend nearly four hours online daily according to a report from The Media Audit--that鈥檚 32.5 percent of their media time compared to daily exposure to newspapers, radio, TV and outdoor advertising.

Banner ads aren't the only way to advertise online; take advantage with these affordable alternatives.

Before you can advertise effectively, you need to answer these important questions.

LONDON, July 6 - The downturn in global advertising is approaching its lowest point and, after a fall of 8.5 percent in 2009, the industry should see a mild recovery in 2010, a leading media...

* Anti-spam lawsuit against ValueClick dismissed * Judge rules federal anti-spam law preempts state law LOS ANGELES, May 4 - A California judge on Monday threw out a $45 million false advertising lawsuit against online...

BEIJING, April 30 - AirMedia Group Inc, China's top provider of advertising in airports and on planes, and Sinopec Corp signed a deal on Thursday allowing the media group access to 8,000 gas stations around...

Unsure what to cut and what to keep? This smart, 4-point checklist is your guide to recession-era advertising.

* ABC selling Oscar ads for $1.4-$1.7 mln * General Motors, L'Oreal pull out of show * ABC invites movie studios to advertise NEW YORK, Feb 19 - The Oscars have lost some of their...

BARCELONA, Feb 19 - After years of hype and hot air, advertising on mobile phones finally appears to be making some headway, boosted by the popularity of smartphones such as Apple's iPhone and the content...

Due to objections of anti-trust regulators, Google Inc. announced on Wednesday that it has pulled out of its advertising partnership with Yahoo ...