Fabrics China Trend 10S/S

Concept

Prosperous bubbles

Gradually fade away

After boom and uproar

People begin to look for new life

Abandon excessive luxury, return to a season of prudence and rethought; withdraw the irrational consumption and individualism that have been developed to the extreme, re-pick up the virtue of economy and choose a low-key, simple and natural life of Zen in order to show a minimum esthetics that is respected increasingly.

Technology is more intellectualized, though it is only for creating more simple life. Simplify complicated work,back to family, to nature, to life. Bewitched by the magic of technology, the world is changing fast, new ethic and family relationships as well as new life attitude are being rebuilt.

The rule of women world is more and more influencing on people's life, showing more significance to modern society advocating right-brain economy. Women will live less for catering for men, they are independent and confident; while for men, there are some tenderness and beauty showing in their firm wills.

Color

On one hand the colors of 10 S/S are calm and serious, on the other hand they are crazy and bold in order to be accustomed to the world full of conflicts and changes. Different light and airy greys bring us to a vacant world. The religious dark brown, black green and strong spice color direct us with a mysterious power. The delicate pinks and fluorescent color bring out a new feeling of technology and a breath of futurism. Rich soils and blues leave us in the wild. The extremely saturated jacinth brings hope to people just like violent needfire burning in field.

Color Analysis

Black is still important and the favorite in 10S/S. Grey are still what the designers put the most emphasis on. Grey are more natural and more reasonable.

At the shows of the season, the brilliant fluorescent colors sparkled everywhere. Camel grey, grayish skin, grayish green and airy grey bring us to a vacant world.

Br ight saturated blue is an important color as accents with rich artistic breath. Blue tends to have tone of greyish sky, and the pale blue is obtained through bleach wash.

The extremely saturated red and jacinth takes hope to people just like violent needfire burning in field. Brown tends to have tone of soil, wood or rust. Soil colors seem to leave us in the wild.

Delicate pinks will bring out a new feeling of technology and a breath of futurism. The religious dark brown, black green and strong spice color direct us with a mysterious power.

Theme

POETICAL VENTURE

Key words: puzzled, travel, new thought, idealism Perplexed, confused, impulsive and helpless people. We eager for an ideal land, but are still lost in seeking. The true venture comes from spirit; new thought still begin from seeking, so we leave the mainstream world and seek for hope in rimland.

Cynicism and frustration are hidden in our hearts, so we hope show our rebellious and unique individuality; nowhere can we see the future, so we look confused, inconsistent and abstract.

Brown tends to have tone of soil, wood or rust. Blue tends to have tone of greyish sky, and the pale blue is obtained through bleach wash. This is a series of ambivalent and perplexed color palette. The extremely saturated jacinth brings hope to people just like violent needfire burning in field.

URBAN RATIONAL

Key words: city, gentleness, future and realism

When rigid sharp urban buildings turn into shadows on the ground, the city becomes to looks tender. The simplicity and the elegance left by the past memories seem more real and sensitive. The colors with shadows and tones let us feel that we are both living in reality and in history. The tone of rationalism as well as shine and shadow of futurism brought by technology form a changing, fast, structural and functional image combination.

The social influence of women is increasing stronger, showing a confident and dominant style, simultaneously, we keep the traditional charms and modern sex appeal. Backed with soft and exquisite light color tones, the fluorescent yellow and jacinth all bring a brand-new visual impact. The grey and white are more easy-going; blue and green show a sun-burned and fad-out effect.

ARTISTICAL FREEDOM

Key words: optimism, national, artistic, liberalism.

We absorb inspiration from every corner, colorful and pleasant. No country, no nation, only art, only crashing freedom that is full of high-spirited life consciousness and deliver a voice of humanism from West.

Mature berry, religious dark brown and saline black green bring a mysterious breath, strong saturated spice color with high-sounding passion and accented by rich saturated blue and bright yellow, a dream of art.

SPIRITUAL MODESTY

Key words: simplicity, ego, return to nature

Absorb essence of nature for purifying soul, only if we make light of various greed and ambitions, temporarily leave dizzy material world and seek for simply life, we can find egos. When we decide to slow down, the desire for returning to nature helps us to face everything easily, frankly.

Camel grey, greyish skin, grayish green as well as airy grey form a brand-new harmony. The colors absorb inspirations from clean thought, and deliver a simple and pure happiness. The dim oily grey and carbon black allow this series of mysterious and vacant colors to be profound, just like a dialogue between mount a in rocks and clouds.

Source form China Textile Magazine

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