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Published: 04 Nov 2008 11:27:05 PST

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Uruguay

Selling and buying

Reaching the consumers

Marketing opportunities

Consumers associations

Distributing a product

Market shares
The main shopping centre of the country is Montevideo and its suburbs. Some other important commercial zones are: Punta east of Maldonado, Paysandu, Salto and Colonia. The urban population is very different from the rural one because of income disparities. City-dwellers consume like Europeans, while farmers consume traditionally. Tourists are characterised by their luxurious style, while the average consumer is characterised by his conservative character and his resistance to progress. The commercial distribution is handled by small and average shopkeepers with a family background. Big shopping centres have recently come up in Montevideo. At present there are 4 such centres.
The wholesale business is dominated by importers / distributors who supply big retail chains and small retail dealers.
There are 3 big distributors specialised in food, clothing or other average or low range consumer goods: Disco, Tienda Inglesa and Devoto. Finished or semi finished industrial goods distribution is carried out by distributor agents (there are no specialised chains). Franchising has just begun to develop in Uruguay. The most important trade fair is the rural show of the Prado in Montevideo, based on agro-industry and multi-sector business.
Organizations in the retail sector

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Market access procedures

International Conventions
Non tariff barriers
Uruguay has a liberal import policy. There is no quota system. License is required for the import of products such as medical equipment, chemicals, cattle, sugar, cereals, meat and flour. All importers should nevertheless be registered with the Central Bank and declare all their imports by filling an import declaration. Recording Certificates are valid for 180 days. A deadline for customs clearance of the goods is fixed.
Customs classification
Uruguay applies the harmonised Customs System. Customs duties are calculated Ad valorem on the CIF value of the goods. However, Uruguay applies some minimum price for textile and clothing imports. Importers have to pay the difference between the amount of the invoice and the minimum price. The custom duties are payable on that minimal price. Uruguay is not part of the WTO.

 

Uruguay is a member of the MERCOSUR (Mercado Comun del Sur, gathering Argentina, Brasil, Paraguay and Uruguay), aimed at creating a free trade zone, a common external tariff and a free circulation zone for goods, services, capitals and persons. Customs duties between member countries were theoretically abolished in 1994, with nevertheless a lot of exceptions, according to the "adaptation regime" (Regimen de adecuacion).
The common external tariff (CET) does ot concern all products, currently: only 75% of the tariff lines benefit from a single tariff. The goods still outside the system, for the 4 countries are: equipment goods, IT, telecommunications, cars and sugar sectors.

Import procedures
Uruguay applies the harmonised Customs System. Customs duties are calculated Ad valorem on the CIF value of the goods. However, Uruguay applies some minimum price for textile and clothing imports. Importers have to pay the difference between the amount of the invoice and the minimum price. The custom duties are payable on that minimal price. Uruguay is not part of the WTO.

 

Uruguay is a member of the MERCOSUR (Mercado Comun del Sur, gathering Argentina, Brasil, Paraguay and Uruguay), aimed at creating a free trade zone, a common external tariff and a free circulation zone for goods, services, capitals and persons. Customs duties between member countries were theoretically abolished in 1994, with nevertheless a lot of exceptions, according to the "adaptation regime" (Regimen de adecuacion).
The common external tariff (CET) does ot concern all products, currently: only 75% of the tariff lines benefit from a single tariff. The goods still outside the system, for the 4 countries are: equipment goods, IT, telecommunications, cars and sugar sectors.

For further information

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Organizing goods transport

Ports
The airline company Pluna
The airline company Aeromas
The ports of Uruguay
Airports
Sea transport organizations
Air transport organizations
Road transport organizations
Rail transport organizations

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Identifying a supplier

Business directories
Manufacturers associations of the main industries
Domestic Trade Agencies and their representations abroad
http://www.cncs.com.uy/">Chamber of Commerce of Uruguay
Enterprises federation

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Source: FITA

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