Manhattan Research starts advisory service for physician

Published: 15 Mar 2009 19:14:07 PST

Manhattan Research, a global healthcare&pharmaceutical market research company recently announced the launch of Taking the Pulse® Asia, its latest physician market research and advisory service. This service is part of Manhattan Research's overall insight into global digital trends and focusses on physicians across countries like Japan, China, South Korea, Taiwan and Australia.

Healthcare marketers along with other industry stakeholders will use Taking the Pulse® Asia to examine strategic technology, media, channel, and promotional mix trends as well as to benchmark their performance against competitors. "This comprehensive review of both established as well as emerging markets in Asia provides our clients in the life sciences industry with a robust analysis of digital opportunities and the impact on sales&marketing today and in the near future," states Mark Bard, president, Manhattan Research.