Achieving a qualitative leap in international trade

Member: Mr. Fan
Company: Ruidong International Trade Co., Ltd.


Country: [China]
Industry: Agriculture
Products: Reactive Magnesium Oxide, Light Magnesium Oxide, High Purity Magnesium Oxide, Magnesium Hydroxide

RuiDong International Trade Co., Ltd. stepped into the international market when the global economic crisis reached the severest condition. However, with our thirty years of accumulated experience and continuous investment in research and development, we still attracted the most attention and won great recognition from our customers. Faced with the severest economic recession, we successfully developed customers in the USA, Australia, Turkey, and Thailand. Therefore, the company achieved a qualitative leap.

It should be said that we had a high starting point in technology. We employed a chief engineer of the fine chemistry industry at very beginning and made him one of our biggest shareholders by exchanging intellectual property for shares. During the following thirty years, we focused on this field and conquered different application domains one after another. We were pushed to the front edge by our outstanding ability in research and development.

At the same time, we all reached a common understanding that qualified service was the most important thing. We always prepared more than our customers required and provided customers in different application domains with the most professional products and service. In April, 2009, a customer from France got in contact with us though Alibaba.com. They needed 1200tons of products per year and raised lots of professional questions about the application of our products. Through some contacts and communications, we came to the conclusion that that customer could be a good potential customer. So we immediately prepared a package solution which covered COA, key SPEC, quotation, factory information and notice about product application. Our professional and effective service greatly exceeded the customer’s expectation. In this way, we successfully got the customer’s trust and won a large order valued at 19 million yuan.